Showtime | Yellowjackets | TV: Social
Yellowjackets features an all-girls high school soccer team who become the (un)lucky survivors of a death defying plane crash and find themselves isolated in the Canadian Rockies. The series chronicles conflict and fractures of friendships between the soccer stars while also revealing the painful secrets of their survival in the present day, 25 years later. Anything but predictable, this Showtime original series is one to watch!
Canyon was tasked to originate social content and a social toolkit unique to Yellowjackets. Creating overall concepts, creative assets and templates which can be applied across multiple images, motion and social platforms native UX for the Yellowjackets social campaign. Our goal was to create a concise visual tone and brand for the campaign.
“Creativity is a wild mind and a disciplined eye.”
Static Quotes
Instagram UI & Tweetgrams
Motion Quotes & Transitions